miércoles, 30 de octubre de 2013

Start up - Brand development and online project - Tanks&Kinis

"Serendipity" and the right time and moment are things I truly believe in. During my summer holiday in Montenegro, I meet by change Rachel Lai, Brand/Product Manager of Tanks&Kinis.



I was puzzled to discover a malaysian girl that speaks extremly good spanish with a latin american accent. Moreover, she has a sophiticated accent in English and visited several places around the globe where I have already been. After a short talk during that evening, we met again in the airport heading to Berlin, Germany.

As the conversation was flowing, she has experience with different marketing projects and is an action girl that looks for innovative products and ideas. We got to talk about her new project that are Bikinies with a touch of colour from an exciting island. I admonish you to have a look at the project and get involved with the commitment of this young entrepeneur: "For loversof sun, sea and beach"

Keep an eye open, you never know when you could meet somebody that brings some colour to your day and is ready to impart new knowledge as regards trends and start-up fever.

lunes, 28 de octubre de 2013

Online Reputation-Seller ratings and Product reviews

"Content is the king". You can create your own content or pay somebody to create fresh content for your website on a continual basis. There are different ways of doing this: blogs, articles, description of the items and services, link building or have your own customers doing it for you. Of course you need the technology and the system to make this posible. Now the question is, do it inhouse or hire the services of a third party company that works as an audit. Which one will be more reliable in Google's eyes and to your public.

Here is a great example of how a Spanish company:"Bodeboca" builds its reputation with:

Seller ratings
Product Reviews



Have you been thinking about using this two categories os information in order to increase the reputation and the confidence of the prospects that visit your webpage?